The Signature Premier Fashion Party had designer Ashfaque Ahmed showcasing contemporary gowns and e ...
Issue: April 2013
It was a chic champagne-fuelled soirée with passionate fashionistas turning up to celebrate the launch of Marc Cain’s new store in Mumbai.
The decorations at the launch of the new Marc Cain store at Nepean Sea Road, Mumbai, were unique and quirky. A life-sized cage greeted fashionistas, socialites and Bollywood stars at the entrance of the 150th store worldwide of the fashion brand known for its glamorous and elegant collections.
Hosted by Punit Agarwal, owner of the Marc Cain Franchise Stores in India and UAE, along with Norbert Lock, Managing Director Wholesale & Retail Marc Cain, the event saw the crème de la crème of society admiring the Spring Summer ’13 collection and discussing the colourful summer themes of Marc Cain.
A blend of natural elegance and sporty modernity, the new collection features silk trousers, box-shaped silhouettes, swinging party dresses, pencil skirts and voluminous tops. The colours for the season include pink and green tones, tingling pastels and fluorescent hues that provide subtle accents to the sensational range.
“Encouraged by the success of our stores in Bandra and Juhu, we felt the need to expand our retail network to South Mumbai and we feel the store will appeal to the discerning stylista!” said Punit about the swanky new location.
Guests were seen having a fun time at the fashionable event where champagne flowed, delicious hors d’oeuvres did the rounds and models sashayed through the crowd displaying the collection that has been inspired by nature.
Venue: Marc Cain store, Nepean Sea Road, Mumbai.
Buzz: Cages were the main feature of the event with Marc Cain presenting their guests with novel cage goodie bags.
Read more in the April 2013 issue of Hi! BLITZ – the no.1 Lifestyle magazine.
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